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IDOLS Idols shape cultural values and impact young generations, especially with the rise of social media. This post compares the role of idols in the hearts of Gen Z (born 1997-2012) versus previous generations.   First, it’s important to understand that Gen Z has grown up in a digital world. They have grown up with […]

Sound VS Text Audio or Text: Which Type of Interaction Resonates More with Gen Z? In the past, celebrities used to interact with their fans through various means. They would go for fan meet and greets, reply to comments on their social media pages, or write posts on their pages. However, with the advent of […]

“Password” In a world where social media and technology are constantly in our faces, it’s no surprise that the younger generation is turning to private places for solace. These private places, such as hidden bars and private clubs, provide a sense of safety and exclusivity that is increasingly hard to come by.   The Allure […]

Idol Culture Idols have always been a major part of popular culture, inspiring generations to look up to their favorite celebrities for fashion, music, and lifestyle trends. However, with the advent of Industry 5.0, the way Gen Z approaches idol culture is rapidly evolving. In this article, we will explore the differences in the way […]

GENIE Introducing “Genie”, the revolutionary new app that connects celebrities and fans in a whole new method. With the power of voice-based technology, this app is changing the game for how celebrities interact with their fans. Genie allows celebrities to record and answer questions from their fans in their own voice. Fans can ask their […]