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“How Industry 5.0 is Shaping the “Idol Culture” of Gen Z”

January 30, 2023

Idol Culture

Idols have always been a major part of popular culture, inspiring generations to look up to their favorite celebrities for fashion, music, and lifestyle trends. However, with the advent of Industry 5.0, the way Gen Z approaches idol culture is rapidly evolving. In this article, we will explore the differences in the way Gen Z interacts with their idols and the trends that are shaping the industry.

 

  1. The Power of Smartphones and Social Media

The rise of Industry 5.0 has given birth to the era of smartphones and social media. With the ability to access information and connect with people from all over the world, Gen Z is keeping a closer eye on their idols’ private lives than ever before. With the click of a button, they can find out what their favorite celebrities are up to, what they’re wearing, and even where they’re eating. This level of accessibility has created a new level of interest in idol culture, with fans wanting to know every detail about their favorite celebrities.

 

  1. The Rise of Fan Services

Gen Z is also demanding more from their idols than just their talents. With the ability to connect with their idols through social media, fans are looking for more interaction and engagement from their idols. This has led to a rise in fan services, such as fan meetings, drop-ins, and even vague rumors of love between idols. The need for fan services has become so important that some idols are now creating exclusive fan clubs and merchandise just for their followers.

 

  1. Interaction Beyond Space and Time

In the past, interaction with idols was limited by space and time. Fans had to wait for concerts, meet and greets, or other events to interact with their idols. However, with the rise of social media, Gen Z can now interact with their idols from anywhere, at any time. This has created a new level of intimacy between fans and idols, with fans feeling like they have a closer connection to their idols.

 

  1. The Impact of Scandals on Idol Culture

However, with this level of accessibility and interaction comes a new level of scrutiny. Scandals that would have gone unnoticed in the past can now be spread instantly through social media, leading to a decline in public opinion of idols. This highlights the importance of idols being mindful of their actions and decisions, as they are now under a microscope and their actions can have a major impact on their public image.

 

To wrap it up, Industry 5.0 is revolutionizing the way Gen Z approaches idol culture. With the power of smartphones and social media, fans are now able to connect with their idols on a deeper level and demand more from them. However, this increased level of interaction and accessibility also means that idols must be more mindful of their actions and decisions, as the impact of scandals can be felt globally. Whether it’s through fan services, private life scandals, or social media interactions, Gen Z is shaping the future of idol culture in ways never seen before.

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